Electronic Media: (TV)

TV advertisement in India has greater longevity and power and offers an assorted range of programs to all demographic sets. As an advertising medium, the television is convenient and flexible. It uses a blend of audio, video and text to make the TV ads interesting and memorable to watch. The tonality and appeal is often based on the product or service the brand wants to promote and also the target group.

TV ads help brands communicate to a large audience sector and create wider awareness and grab a big share in the market. Based on your target group's locations, a TV advertisement can be aired at specific time frames and also curated postal codes, countries and long range of market segments. Likewise, TV ads provide a multi-sensory 360-degree communication to your brand/company and its features.

At Lookad India we leverage our influential industry ties with insightful data gathered over thirty years, and effective TV media buying and planning. Our affiliation with Dentsu helps us give you the best media insights for your brand. We help you with key channel and category-based insights to plan your television campaign from start to finish. Our in-house TV Ad monitoring setup ensures transparency by tracking all your ads aired in the proposed spots.

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